Warfare in the 21st Century necessitates a complete shift in the way we think and the way we fight. More than ever, the use of nonlethal effects is having a profound impact on conflicts. Much of today’s battlefield is in the minds of the public, shaped by the spoken word, cyberspace, media, and other means of strategic communications, as well as by our physical actions. Consequently, melding information with physical operations may very well be decisive in counterinsurgency and other stability operations. By melding information operations with physical operations, the division commander, who is executing a war against an insurgency and simultaneously attempting to pacify a populace, can gain the respect, compliance, and support of the people who may tip the balance in his favor. The enemy has become adept at all means of communications, in particular information operations, and uses his actions to reinforce his message. As a result, he influences not only the indigenous population but also the world as a whole.
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